Christmas Catalog

For Empório das Tortas’ year-end campaign, I developed a Christmas catalog that captures the essence of the season with elegance, warmth, and flavor. The project aimed to highlight the brand’s artisanal products — including sweet and savory pies, panettones, and custom gift sets — showcasing their quality and unique appeal.

The visual identity was inspired by traditional holiday elements such as warm colors, cozy textures, and subtle illustrations, resulting in a catalog that is both charming and functional. Each page was carefully designed to delight customers and boost sales, with high-quality photography, detailed product descriptions, and thoughtful gift suggestions.

The final result reinforced Empório das Tortas’ positioning as a reference in Christmas delicacies and strengthened the emotional connection with customers during the most heartfelt time of the year.